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In an increasingly global marketplace organisations can’t afford to neglect the importance of good communication. While people often quickly get used to communicating with other cultures, there are many potential pitfalls and, if people don’t adapt their approach, misunderstandings and frustration. Companies that invest in cultural awareness training undoubtedly reap rewards through effective working relationships, better communication, employee retention and productive staff.

The aim of this training is to increase cross-cultural awareness and improve relationships between managers and staff based in different countries. The workshop is appropriate for anyone who needs an increased awareness of differences and similarities between different cultures in a business context. It’s for anyone who wants to improve communication and cohesion across multi-cultural teams.

Learning outcomes

By the end of this session, participants will:

  • Have increased understanding of the differences between cultures
  • Know the right way to go about conversation, holding business meetings, negotiating, etiquette etc
  • Increased awareness of the differences in approach to those in positions of authority
  • Know how to build strong and lasting relationships with people from other cultures
  • Enhance your organisation’s reputation when doing business in other countries or working in a cross-cultural team

Please note that these outcomes are a guide only and the precise outcomes will vary with the delivery method and duration of the session.

Cultural awareness

Cultural Awareness

is available as

Tailoring our design for you

This outline provides a great flavour of the skills and knowledge your people will benefit from by attending any Speak First training or coaching on this topic – whether standard, tailored or bespoke.

Here’s how Speak First can make the training even more relevant for you and your people:

Tailored Design

Tailored design develops existing content and enhances it with relevant case studies, role-plays and more to make the learning even more effective for your people

Bespoke Design

Working in partnership with you, we develop bespoke solutions that incorporate this, and other topics, to create custom solutions for your organisation’s specific needs

Sample Participant Journey

All our training and coaching can be booked as a one-off course or session where your people will leave with the confidence, tools and skills needed to put their learning into practice Many of our clients work with us to reinforce this learning, while following the 70:20:10 framework, with 1:1 coaching, virtual webinars and learning bites to embed the learning and make it sustainable Here’s a sample of how that journey could look for your people:

Participant needs identified
Line managers briefed on learning programme
Attend face-to-face training course
Workplace activities and line manager coaching
Participate in virtual webinar
Workplace activities and line manager coaching
Individual 1:1 telephone coaching
Follow-up activities and/or action learning

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